Mario van Kooij, APTO Architecten, Amsterdam
“The whiteboard wall helps us to work in a well-structured manner when we prepare presentations. We also use the wall to brainstorm with our clients. It enables us to work much more efficiently: it makes clear, for example, what chances there are and which acquisition opportunities we can use.
We see that the whiteboard wall also has added value for our customers who use The New Way of Working. Employees are often on the road or are working from home. So when they are together, they like to discuss the process with the team in an informal setting. Preferably next to the coffee machine. That makes it the ideal spot for a wall where you can draw on. By drawing and writing you stimulate others to think along with you. And by doing so, you strengthen each other! That is good for the team and for the concepts that they develop.”
